The trailer launch of Rakasa took place in a charged, high-energy atmosphere at the Madanapalle Institute of Technology and Science, where a national-level techno-cultural and sports fest was already in full swing. With the trailer having been released just hours earlier, the event turned into an exciting celebration, blending a fresh digital release with a lively campus gathering. The launch included engaging interactions with the film’s cast, including Niharika Konidela, Sangeeth Sobhan, Nayana Sarika, and Getup Srinu, who each contributed to the spirited atmosphere with their dynamic personalities. The specially designed audio-visual segments helped introduce the characters in an entertaining way, setting the tone for the rest of the event.

During the event, producer Subba Reddy shared his excitement for the trailer’s launch, noting the unique connection to folklore in Rakasa’s concept. He expressed gratitude towards the team, while the cast members, including Getup Srinu and Nayana Sarika, shared their enthusiasm for the movie and the vibrant energy from the student crowd. Niharika Konidela, the producer, expressed her gratitude for the warm welcome from the students and praised the event’s high spirits, emphasizing the film’s potential as an entertainer. She invited the audience to enjoy the film on April 3, signaling Rakasa as a major summer release.

The event culminated in a playful interaction where the cast joined the students on stage for the popular "Snake Dance" hook step. The crowd cheered along, making the moment a participatory celebration. The event ended with a formal memento presentation by the Vice Chancellor. Rakasa’s recently released trailer showcases its expansive folklore world, blending humor, romance, and fantasy. With its visually captivating world and compelling performances from Sangeeth Sobhan and Nayana Sarika, the film is set for a theatrical release on April 3, 2026.